Guest Bios

Satish Kala | Application Specialist, Australia

Sai Hari | Application Specialist, Australia

The Teamwork Commerce platform is built on a natively integrated framework, this strong foundation enables Teamwork Commerce to provide efficient omnichannel experiences to retailers across industries. With the strong cloud backend, retailers are able to connect a variety of legacy systems, tools and integrations to drive more engaging retail experiences through multiple channels.

What are the opportunities and challenges of creating this kind of ecosystem in another country, like Australia?

Satish Kala and Sai Hari, both Application Specialists, are the first two Teamwork Commerce employees in our Australian office and join us to discuss about customer experiences and omnichannel retailing. Both Satish and Sai have been part of the Teamwork Commerce family for about 5 months, onboarding new Australian clients and cultivating those new relationships to drive business growth and long-term success of the company.

Overview

​Frictionless commerce and seamless retail experiences are very important to creating a successful customer journey. Satish’s and Sai’s prior backgrounds and work experiences have helped them in their current positions at Teamwork Commerce to support clients accelerating seamless omnichannel retail, developing the product in our pipeline, understanding the clients’ needs and challenges and effectively help them transition from a different POS and/or OMS platform. Their insider intelligence has helped them to be a bridge between the development team and the customer.

 Satish and Sai feel that the growth and success of Teamwork Commerce in the US market will be mirrored in the Australia market, European, Latin America, among others. In-store and online shopping is very popular there, especially on holidays such as Black Friday and Boxing Day. Teamwork has a strong product and offers several value proposition features that are new to Australian retailers and from which they can benefit: mobile POS, cloud services, inventory management and offline transactions. Trends in Australia include digital commerce, omnichannel experiences, customer-centric and various “buy now pay later” payment methods such as Afterpay and Zip Pay, especially with young people. 

Guest Bio

Jessica Potts | Senior Client Success Manager

​The Teamwork Commerce platform is built on a natively integrated framework, this strong foundation enables Teamwork Commerce to provide efficient omnichannel experiences to retailers across industries. With the strong cloud backend, retailers are able to connect a variety of legacy systems, tools and integrations to drive more engaging retail experiences through multiple channels.

What are the current emerging technologies trends and challenges in the retail world?

Jessica Potts, Senior Client Success Manager at Teamwork Commerce joins us to discuss. Jessica has been part of the Teamwork Commerce family for 7 years. In her role, Jessica blends project management, team management, business analytics and implementation consulting. Jessica works directly with Teamwork clients to get a clear vision of challenges within the retail landscape as well as emerging technologies driving change for retailers.

Overview

Retail has changed a lot as a result of the COVID-19 pandemic as well as customer experiences in digital technology. 71% of retailers agree that digital transformation and omnichannel strategies will be essential to compete with 41% of retailers noting that they are heavily competitive in retail experiences.

One of the main challenges for retailers is “foot traffic”, finding new ways to get sales in the physical stores or online. One of Teamwork Commerce’s omnichannel strategy that has been implemented by a lot of our retailers is BOPIS (Buy Online Pickup In Store); this shopping experience helps retailers get customers inside the store. Another Teamwork integration that supports retailers is making a retailer’s store inventory available to the website. Similarly, Teamwork integrations support “Endless Aisle”, allowing stores to view warehouse inventories and ship from a warehouse. Additional Teamwork integrations designed to increase foot traffic either in the physical store or online include digital strategies such as email marketing with integrations as Klaviyo and Endear. By using multiple channels like emailing or texting consumers directly, retailers can prompt an immediate call to action response from their customers, thus increasing sales.

Guest Bio

Michael Dattoma | Retail Consultant, The Bart Group

The Teamwork Commerce platform is built on a natively integrated framework, this strong foundation enables Teamwork Commerce to provide efficient omnichannel experiences to retailers across industries. With the strong cloud backend, retailers are able to connect a variety of legacy systems, tools and integrations to drive more engaging retail experiences through multiple channels.

What are some trends in the current retail climate? Michael Dattoma, Retail Consultant at The Bart Group, joins us to discuss. Michael is a partner of Teamwork Commerce, and has over 22 years of experience in the retail and payment processing space.

Overview

Ecommerce platforms became increasingly popular in the retail industry, opening the doors to global digital commerce and retail ecommerce sales. Many companies have left behind the traditional physical store to expand on the ecommerce market. In order to succeed, traditional retailers need to fully understand the current online sales landscape and be aware of what they can deliver to the customer. As brick and mortar stores temporarily closed their doors, buyers relied on ecommerce retailers to purchase everything, not only through web sites, but also through social media, online marketplaces and apps. Today, and partly due to the COVID19 pandemic, online retail sales have become the preferred purchasing method for consumers.

Some of the biggest game-changers and important retail technology trends include the cloud and real time data capability. These are essential to deliver seamless, frictionless customer experiences between physical stores and online marketplaces. A retailer cannot execute “Buy Online Pickup in Store” (BOPIS) or “Buy Online Ship from Store” (BOSFS) without accurate inventory management. Another game-changer is Apple iOS tablet technology and native apps that are running on the tablets in store, easy for staff to use and to have full visibility of a client.

Retailers who have been successful at adapting and pivoting in this new landscape include Amazon, Target and Walmart. Luxury retailers who were once hesitant about online sales, but now see it can accentuate the brand and drive more engagement, include Prada and LVMH. Ultimately, ecommerce retailers who understand consumers can make customer experiences exciting and be successful in online marketplaces.